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Bob Bekian And Coca Cola Open Happiness


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By : Melinda Kingston   4 or more times read
Submitted 2012-01-10 18:09:12

Janelle and Cee-Lo relax with a zebra at Loyal Studios Santa Monica

Loyal Studios' Santa Monica location was the venue when Coca Cola shot a music video for the "Open Happiness" campaign on Loyal's specialized greenscreen stage. Using Loyal's high definition crew,Coca Cola brought "Open City" to life in a special effects extravaganza of color and wonder.

Travis McCoy dances with his back-up on Loyal Studios green screen

Loyal Studios was chosen for this project because of the specialized pre-lit digital stage that was engineered for high definition composting. "This project has been very interesting because of the talent involved as well as the live zebra!"Bob Bekian, co-producer, states, "It was a marathon seventeen hour shoot, but the end result was fantastic." Bekian adds, "And working with a brand likeCoca Cola and their teams is an incredible experience."

Loyal Studios has been host to artists such asLMFAO,Young Dre,Snoop Dogg, andBooda, as they've made some great music videos on our pre-lit green screen stages. "We are continuing to keep the love for incredible music mixed with creativity alive in our studios" Bekian states, "And we are proud of our technical accomplishments and growing reputation in the digital compositing world" Bekian adds.

Travis McCoy (L) and Brendon Urie (R) at Loyal Studios

"Open Happiness" is music video featuring the amazing talents ofCee-Lo Green,Travis McCoy of 'Gym Class Heroes', the beautifulJanelle Monae,Brendon Urie of 'Panic at the Disco' andPatrick Stump of 'Fall Out Boy'. These talented artists have teamed up to work with Coca Cola to create a project that was not only fun to watch, but life on the set was just as enjoyable to be a part of.

It was directed by award winning director,Alan Ferguson. The song was co-written byCee-Lo Green with production credits shared withPolow Da Don.

Loyal Studios aims to keep production in California by offering all components of a shoot so they can come together to create a professional product. Loyal studios is unique in that they own 75 HD camera systems and have specialized crews which are focused on producingprofessional HD digital content .

You can watch the full video at
http://www.radioplanet.tv/open-happiness-video/

To find out more about Loyal Studios pre-lit digital studios, visitwww.loyalstudios.tv

Bob Bekian Team

Bob Bekian IMDB


Author Resource:- Bob Bekian is an American entrepreneur and producer, and owner of Loyal Studios, REALHD.TV, Pro HD Rentals, Inc., and GreenscreenLA.com.


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